The closed loop
A continuous cycle that turns trends into brand-tailored content, and content into insight. Every post teaches the next one.
Spot trends early
Trend intelligence surfaces rising sounds, formats and topics from TikTok, Instagram, Reddit and the news, per market, before they peak.
Learn from your competitors
Live insight into competitor posts and ads, which trends they jump on, and where the whitespace is.
Match to your brand
A brand match score on every trend, from your brand kit, your tone and your market, with competitor whitespace weighed in.
Turn signals into scripts
Brand, trend, competitor, learnings and performance data become a complete script: hook, shot list, voiceover, caption, sound.
Create and post
Shoot it with your creators or your agency, or let the system produce the visuals.
Learn what works
Owned, paid and earned analytics, and learnings measured against your own account median.
Boost what is winning
An alert when a post is gaining traction, so budget goes to a proven winner while the momentum is there.
- Repeat at scale
The shift
Decide upfront and pay to distribute, or test in the feed and fund what already works.
Ads first
The old model
- You decide upfront what will work
- You produce polished creative campaigns
- You pay to distribute before knowing what resonates
- Audiences increasingly ignore ad-like content
Social first
The new model
- You speak the platform language: real trends, real hooks
- You test multiple pieces of content organically
- You let the platform and the audience show what works
- Then you put budget behind proven winners
- Higher attention, retention and engagement
See the loop on your brand
A 30 minute demo on your market, your competitors and your posts.